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Great infographic from prdaily.com on how to engage journalists with social media.  Remember each journalist is different and it’s still best to find out their preferred method for communication first, this is still an interesting guide though.

Erin Everhart is the director of web and social media marketing at 352 Media Group, a digital marketing agency that also provides web and mobile app development. Connect with her on Twitter @erinever. While the SEO game has changed drastically over the past months, one thing has remained fairl…

This week kicks off the 26th anniversary of SXSW, a two-week festival celebrating the best in film, music, technology, journalism and publishing. Every year, we wade through the conference lineup — more than 500 sessions — and select must-see speakers, screenings, workshops and panels.

People using tablets spent $123 on average per purchase in 2011, 54 percent more than visitors using smartphones, according to an Adobe study.

Recently, I looked at the 20 most-viewed press releases on BusinessWire.com from Jan. 1, 2011 to Dec. 4, 2011, to see what kinds of trends and facts might be inferred from them.

Now, the challenge is no longer can you get someone’s attention, but can you keep it? And can you keep their attention long enough to get them interested in your message, business, brand, or product to turn contacts into evangelists?